Gunma-Chan’s Big Adventure

Great story from our Japan colleagues at RocketNews24. Gunma is a prefecture in Japan. (Sorta like a district or county- Google wasn’t much help, or I just couldn’t comprehend.) Speaking of “can’t comprehend,” take a look at this. Gunma-Chan is the mascot for, well, Gunma tourism.

Prepare the Squee Rocket for liftoff, Cap’n.

EVERYTHING in Japan has a mascot. Gonna have nightmares dreams about this for sure.


  1. This, this right here is why I adore Japan.

  2. 6rabbits says:

    This, this right here is why I need to VISIT Japan!!

  3. daisycam says:

    He’s quite the little dancer, isn’t he? Great way to promote tourism, because now I want to visit!

  4. Victoria, Mom to 3 Rats says:

    Am I the only one who feels like this thing needs a “Creppy” tag?

  5. Prefectures are something between a district and a US-type state, basically. It’s kind of nebulous. But they have governors and try to promote tourism/business in their prefectures… and, yes, they have all sorts of Official Prefecture Doodads. Like flowers, birds, food and drink (always local products, natch!), and mascots.😄

  6. Is that hamburger in the second video?